Without your customers, you have no business; so your customer retention strategy needs to be at the heart of everything you do. Replying to emails quickly, or offering super-fast delivery, isn’t going to cut it anymore when consumers expect a seamless experience from start to finish. The experience you deliver needs to be built on trust and help customers see and the appreciate the value of your product and service; so the next time they’re looking to buy or renew, or you’ve got an awesome new feature you want to upsell, there’s no doubt in the customer’s mind who they’re going to choose. Making customer retention a key focus for your business can have huge benefits.

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Course objectives:

•  Define what YOUR business “stands for” from a customer retention perspective
•  Identify YOUR management traits and how these can improve customer retention
•  Explore what accountability actually means to you as the leader, how to engage your team and measure your success effectively
•  Recognise ways to inspire individuals and teams to give their best
•  Understand the importance of YOUR Leadership Shadow

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Course Overview:

•  Why bother? Why change?
•  Why do customers keep coming back?
•  What does your business stand for?
•  The Lifetime Value of YOUR Customers
•  How do you know if you’re getting it right?
•  The Leadership Shadow YOU Cast
•  Engaging YOUR team and driving accountability